Monday, June 15, 2009

$2.1 Million Just for Laughs

From The Montreal Gazette:

Quebec, you’re on candid camera.

The provincial government on Sunday announced that it will spend $2.1 million over three years promoting Quebec as a tourism destination through Just For Laughs’ popular hidden-camera show.

The show – known as Just for Laughs Gags in English – is broadcast on TV networks around the world, including BBC in Britain, TFI in France and RTL in Germany, and is shown as in-flight entertainment by 95 airlines.

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