Monday, June 22, 2009

Bell Seeks Minority Stake In Montreal Canadiens

The Bell Centre, home of the Montreal Canadiens NHL hockey team, is seen in Montreal, June 20, 2009. Photograph by: Christinne Muschi, REUTERS

From The Montreal Gazette:

MONTREAL - Bell Canada will have a minority stake in the Molson family’s bid to acquire the Montreal Canadiens, the company confirmed Monday morning.

Having an interest in the hockey team will give the telecom giant “enhanced marketing opportunities” and “preferred access to Canadiens content for Bell customers,” according to a press release.

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